Understand not only what your customers are doing, but why. Deliver real-time flow of insights and interactions—at scale. Empower marketers, merchandisers, sales and service leaders to coordinate interactions to create ongoing customer/client dialogs across channels. Infuse that dialog with real-time and mobile capabilities. Measure performance and predict outcomes to prioritize resources against the customers and moments that matter most to your business.
Builds marketing automation with cloud-based capabilities.