Open Garden - Acxiom

Unite Marketing at the Data Level

Open Garden is a blueprint for a marketing and advertising ecosystem that’s connected at the data layer. This is a golden age for marketers with a huge range of technologies that help you engage consumers, measure results, and optimize. Now you can build a ruthlessly efficient, symbiotic marketing ecosystem that delivers an unobstructed view of every customer – from any channel.

• Bring Together Martech and Adtech

  Connect your fragmented platforms, partners, applications and channels – then deliver the personalized, omnichannel experiences your customers love.

• Squeeze Value Out of All Your Data

  Drive better-informed decisions and more meaningful, successful interactions in every channel.

• Increase Reach, Revenue, and ROI

  Improve your targeting, conversion, retention, loyalty and up-sell by using data to optimize offline and digital marketing.

• Keep Up With the Pace of Innovation

  Work seamlessly with every major tech vendor and publisher without giving up control of your data or limiting your reach to any channel or application.

Webinar: An Open Discussion On Open Gardens

Learn from Sony, Heathrow Airport and Top Marketers about Open Garden

• We Architect and Build Your Open Garden Infrastructure

  A next-generation marketing stack that ingests, enhances, connects, activates, distributes and governs your marketing data.

• We Help You Manage and Optimize Your Marketing Data Operation

  To maintain data quality and embrace new channels and partners.

• We Provide Neutral, Open Connectivity in an Acxiom Safe Haven

  To share data between you and your partners without breaching privacy.

• Unified Data Layer

  Acxiom's Unified Data Layer (UDL) breaks down data silos with an open, trusted data framework for creating an omnichannel view of your customers and connecting your martech and adtech ecosystem.

• Managed Services

  Helps you build a next-generation marketing stack, manage your marketing data operations, and execute campaigns.

• Integration Services

  We provide the connective tissue across martech and adtech systems that allow you to maximize the value of an integrated, omnichannel consumer data foundation across all your marketing.

• Digital Transformation Services

  Maximize the Value of Your Marketing Technologies with Digital Transformation Services

• InfoBase

  Comprehensive consumer data on approximately 250 million U.S. addressable consumers for powerful audience insights and targeting.

• Identity Solutions

  Enable exceptional experiences by leveraging nearly 50 years of expertise in global consumer data and omnichannel identity that deliver a robust suite of offerings that power people-based engagements everywhere.

• Insights

  eBook: The Definitive Guide To Open Gardens

  Download eBook

• Insights

  Forrester Report: The Strategic Role of Identity Resolution

  Read Report

Contact Us About Open Garden